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As a young guy in New York City, Alex Pall was obsessed with dance music and worked as a DJ on the side of his regular job at an art gallery. He really wanted to turn DJing into a career and that opportunity came when he hooked up with Andrew Taggart and the Chainsmokers as we know them were born.
Taggart moved down to the big city from Maine and they obsessed together about music, the DJ scene and where they wanted to fit into it all. Alex Pall and Andrew Taggart had grown up listening to much of the same music and they wanted to be able to express their own sound, not just fit into the electronic genre. The Chainsmokers set themselves apart from other DJs and electronic artists by writing their own songs about their own lives and even singing on some of the tracks. While they do enlist the help of talented friends and lyricists for some songs, they keep the direction going in the way they want it to go.
— Alex Pall (@AlexPallNY) July 18, 2018
Eventually, Alex Pall says, they hope to have a full album that is not just a collection of unrelated songs, but a cohesive body of work. He doesn’t just want to stick to the format of every other DJ album with a few hit songs, a couple of dance songs, some okay filler and an interlude.
As the popularity of the Chainsmokers grows, so does their audience. They aren’t just playing to the college crowd anymore. Their fans range from children to people their parents’ age. Thanks to the internet, they also have followers all over the world. Alex Pall finds this reassuring since they mainly make music for themselves and hope others like it as much as they do.
The expansion in their audience has inspired them to keep making their live performances bigger and more exciting. Special guests and big productions mixed with short acts keep the show interesting and keep fans wanting more.
Music streaming is big business. All are well aware of it. This is why Jay-Z had founded Tidal. He was aware that he could make millions of dollars with this business. This did not happen though. Tidal could not manage it though. This is why he has asked Desiree Perez to step in. She has managed things really well. It is clear that she is going all out in order to ensure that Tidal reaches where it should.
The management of Tidal has seen a number of changes since its inception. This is because its executives keep on stepping down. This is not really good for any company as it impacts the image of any company. Besides, it is not good for the morale of the company too. But its founder Jay-Z has always been quite optimistic. He has always been looking for some plan to save his investment in Tidal. Related article on pagesix.com.
But now things are looking up for Tidal. Jay-Z and Desiree Perez are managing to make Tidal thrive. There are new memberships coming in. This is from the curious music fans. This is exactly what Desiree Perez had been looking for. She knows that she can get more members only when she can get them interested.
Hence Desiree Perez managed to get several multi-million dollar contracts as that is her strong area. She has done this before with the Roc Nation contracts. Now she will be doing it with the Tidal business also. Take a look on Dez new profile page, check on onmogul.com.
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This is why Desiree Perez will be the right person for Tidal at this time. Related article on saltylens.com. She is going to help in the transition from one area to the other one. She is experienced in this. She had managed this for Jay-Z also as he moved from rap to streaming of music. This is not easy, but Desiree Perez is able to make it look really easy. To check on blogs and update, visit Dez linkedin.com page.