Music Management Expert

now browsing by category


Alex Pall, the Original DJ from the Chainsmokers

As a young guy in New York City, Alex Pall was obsessed with dance music and worked as a DJ on the side of his regular job at an art gallery. He really wanted to turn DJing into a career and that opportunity came when he hooked up with Andrew Taggart and the Chainsmokers as we know them were born.


Taggart moved down to the big city from Maine and they obsessed together about music, the DJ scene and where they wanted to fit into it all. Alex Pall and Andrew Taggart had grown up listening to much of the same music and they wanted to be able to express their own sound, not just fit into the electronic genre. The Chainsmokers set themselves apart from other DJs and electronic artists by writing their own songs about their own lives and even singing on some of the tracks. While they do enlist the help of talented friends and lyricists for some songs, they keep the direction going in the way they want it to go.

Eventually, Alex Pall says, they hope to have a full album that is not just a collection of unrelated songs, but a cohesive body of work. He doesn’t just want to stick to the format of every other DJ album with a few hit songs, a couple of dance songs, some okay filler and an interlude.


As the popularity of the Chainsmokers grows, so does their audience. They aren’t just playing to the college crowd anymore. Their fans range from children to people their parents’ age. Thanks to the internet, they also have followers all over the world. Alex Pall finds this reassuring since they mainly make music for themselves and hope others like it as much as they do.


The expansion in their audience has inspired them to keep making their live performances bigger and more exciting. Special guests and big productions mixed with short acts keep the show interesting and keep fans wanting more.

Desiree Perez and the Future of Roc Nation

In 2008 the celebrated rapper Jay Z signed into the joint venture enterprise Live Nation, a major promotional resource for some of the biggest names in the entertainment world. This $150 million deal includes two major aspects of the music business, signing musicians up for key tour dates and recorded music sessions. In essence, Live Nation has been a collaboration between management teams and the creative artists for the past several years. The successful enterprise has been a prime force in the careers of Shakira, Kanye West, Rihanna, and many others.

As the 10-year deal is drawing to a close next year, new negotiations to keep this arrangement intact apparently have stalled.  Head over to for additional article

The buzz in the music industry is that Jay Z is moving forward with promotional plans for his recording company, Roc Nation. His executive business partner, Desiree Perez, has been a driving force in negotiation deals for Jay Z and Roc Nation for at least ten years. In April, Jay Z and Desiree Perez met with Sir Lucian Grainge, CEO of Universal Music Group in California to discuss negotiation plans for Roc Nation investment backing. If negotiations are successful, this could have a major positive effect on the future direction of Roc Nation. Related article on

Click on this interesting article.

Desiree Perez, also known as Des Perez, has a well-earned reputation in the music industry as a strong negotiator with a keen eye towards success. She is outstanding at management and accounting skills that are required for business deals to run smoothly from beginning to end. Des Perez was instrumental in negotiating plans for the Beyoncé Formation stadium and many other important deals. Her collaboration with Jay Z is sure to be an equally successful venture at Roc Nation.  For Dez recent timeline activities, click

Additional reading on

Desire Perez turning the fortunes of tidal

The services of streaming music are a big business. People make millions of dollars while doing these firms. It is, however, clear that Tidal is the underdog of the industry. Desiree Perez, the executive at Tidal, is determined to change that.She has shown that the company is here to stay and for that matter for a long time.

Executives at Tidal have been stepping down prompting the change of management severally. However, this has not demoralized its founder, Jay-Z.People thought that he would give in. Even after the leadership stepped down from their roles and the membership looked uncertain, Jay-Z was still trying to come up with new plans to save his venture. Click on for more articles to read.   Nowadays, he is not trying to survive, but he lives to see his dream grow.With the help of Perez, Jay-Z is overseeing the tremendous growth of members which brings curiosity to music fans, just what Perez wanted.She is committed to bringing customers in. However, she has to make them get interested.

From these angles, the best one has been letting Desire Perez help him in finalizing contracts that are worth millions of dollars. She has been at the center of ROC Nation’s critical business contracts and stayed there as the executive to hold it in place.  More to read on

Click on this interesting article.

Shawn ‘’Jay-Z Carter may not be conversant with going round the dealings in business, but he knows surely knows how to get and put the right people in place. Whenever he wished to transition from one area to another, he has always had the right people to help him. Desiree Perez has been instrumental in Jay-Z’s transition to music streaming from rapping.   For updates of Dez recent timeline activities, hit on

Informative  article to read on